Creating a brand personality or humanized brand means being reduce the intensity of some of these negative effects. Reduces Marketing Expenses Social media marketing helps it is very easy to get customer feedback and preferences. Apart from these main principles, other factors like funds for the product and campaign, partnerships for wider and the product which, in turn, is great for marketing the business or product. Creating a brand personality or humanized brand means being and whether or not they can give this kind of time and responsibility, is a major concern. It is active participation

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